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Spreading Calligraphy to Households, Masters of Chinese Calligraphers Association Send Spring Couplets to Community --Great Aim Nanwan International Holds Activity of “Welcoming New Year with Calligraphy发布时间:

A scene of the activity of“Welcoming New Year with Calligraphy”held at Great Aim Nanwan International


  New Year is ushered in the fragrance of ink.On February 3,Great Aim Group held an activity of“Welcoming New Year with Calligraphy”at the lifestyle house of Great Aim Nanwan International.Masters of Chinese Calligraphers Association walked into the community to practice calligraphy and give away spring couplets.

  In the activity,Yang Feng,vice chairman of the academic guidance team of“calligraphy”of Chinese Calligraphers Association,the honorary chairman of Zhuhai Calligraphers Association and chairman of the board of Great Aim Group,Ji Guangming,a council member of Chinese Calligraphers Association and the executive vice chairman&secretary general of Guangdong Calligraphers Association,Wang Zhimin,a member of Chinese Calligraphers Association and a member of the presidium of Guangdong Calligraphers Association,Zheng Rongming,a member of Chinese Calligraphers Association and the executive vice chairman of Guangdong Calligraphy Critics Association,Long Jinying,a member of Chinese Calligraphers Association and Cheng Yin,administrative director of the Group,all these leaders came to the site with the calligraphers to carry forward the culture with heart and present the residents with spring couplets created by the calligraphy masters.

  Ji Guangming addressed the opening ceremony.He said,writing and hanging spring couplets is a ceremony that can best display the atmosphere of Spring Festival in traditional Chinese culture.Each pair of spring couplets carries an expectation.He wished to show the beauty of traditional Chinese culture in the form of calligraphy.While conveying best wishes of the New Year,he wished to let everyone feel the profoundness and boundless charm of the quintessence of Chinese culture.


Ji Guangming,a council member of Chinese Calligraphers Association,and the executive vice chairman of Guangdong Calligraphers Association


  The Group not only strove to promote the inheritance of calligraphy within the enterprise and its projects,but also is actively committed to carrying forward and promoting the traditional Chinese culture at home and in the world.Chairman Yang said,“The custom of hanging spring couplets in Spring Festival dated back to the Warring States Period,which has a history of more than two thousand years.Since my childhood,I carried forward the custom of buying,writing and hanging spring couplets every year.Today the teachers of Chinese Calligraphers Association are practicing calligraphy and giving away spring couplets at the site.With this activity,we aim to blend inheritance with customs and usher in the New Year in an atmosphere of reviewing the old custom.It is cold today,but our calligraphers and residents are in high spirit.We have the responsibility to inherit and carry forward such kind of activities.”


  It was still cold in February,but the calligraphers wrote auspicious spring couplets to bring blessing to residents of the community,which filled the season with bustling warmth.The calligraphers practiced calligraphy at the site.Hundreds of spring couplets full of best wishes were created.Sincere wishes could be felt from the lines.Residents were smiling when they received the spring couplets of best wishes.




Yang Feng,vice chairman of the academic guidance team of“calligraphy”of Chinese Calligraphers Association,the honorary chairman of Zhuhai Calligraphers Association and chairman of the board of Great Aim Group,creates spring couplets


Ji Guangming,a council member of Chinese Calligraphers Association and the executive vice chairman&secretary general of Guangdong Calligraphers Association,creates spring couplets


Wang Zhimin,a member of Chinese Calligraphers Association and a member of the presidium of Guangdong Calligraphers Association,creates spring couplets


Zheng Rongming,a member of Chinese Calligraphers Association and the executive vice chairman of Guangdong Calligraphy Critics Association,creates spring couplets


Long Jinying,a member of Chinese Calligraphers Association,creates spring couplets


An old couple participate in the activity of welcoming New Year with calligraphy

An old couple said in an interview withthe reporter, “We have come from Lanzhou. Every year, we come to Zhuhai tocelebrate the Spring Festival with our son. For these years, it is the firsttime for us to participate in such kind of activity in the community. We areenthusiastic in calligraphy art. Today we meet our good luck. Thanks to theactivity of ‘welcoming New Year with calligraphy’ organized by Great Aim Groupat our doors, our tie with the community becomes increasingly close. HopefullyGreat Aim will hold more community activities of this kind. We wish that theGroup will become better and better from year to year.”


A family of residents in Great Aim Nanwan International show a pair of spring couplets


A bustling scene of the activity


  By organizing the activity,calligraphy art was spread to the community and unanimously praised by the residents.The calligraphers carried forward the spirit of traditional culture with their action.This activity was a relay race in the inheritance of traditional Chinese culture participated in by the Group.In December 2016,the Group donated 25 million Yuan to promote the calligraphy teachers training program of primary and middle schools nationwide launched by Chinese Calligraphers Association with an aim to“Spread Calligraphy”.In October 2017,it established a Shenzhen Great Aim Central Town Cultural Corridor.Step by step,Great Aim supports the inheritance of the ancient Chinese culture of calligraphy with practical actions.

  Holding a writing brush in hand,turn love and enthusiasm into calligraphy works.Great Aim Group has presented a most special gift of Spring Festival to the residents of Nanwan International.May the spring couplets of best wishes for the New Year bring the warmest blessing to the residents in the winter.


(Text by Jiang Zixin,photo by Xing Guofeng)